Childhood has wandered away from Nature.



is the average amount of leisure time 8 – 15 yr old children spend outdoors.

By the age of
years old


a child will have spent 1 full year of 24-hour days on screens.

of children


have never climbed a tree.


We think it's time to bring Nature back.

We're challenging childhood to take a different course

Our kids prefer the virtual to the actual. They can name Pokemon characters and not a species of bird or type of flower. It's time for a change.

Time to see Nature as part of your extended family

Nature is one of the best influences you can hope for your child. By bringing you the latest research, news, stats, ideas, tips and events, we'll help you turn your kid's childhood into a "Childhood by Nature."


Come along with us.

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